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The Story of the Library

 

DIGITAL + MULTI TOUCH POINTS

Empower Airbnb’s existing community to grow.

 

Introducing “Your Guide” by Airbnb, a tour guide with a twist.

Using the existing Airbnb community, but only those in your network of friends.

"Airbnb, those who belonged somewhere, now help you belong too."

 

 

 

CASE VIDEO

 

D&AD BRIEF 2015

 

Art Directors: Alessandro Cini, Natalie Seitz

 

Tutor:

Rhea Hanges

Associate Executive Creative Director, Havas Worldwide, New York City.

 

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